The student news site of Greater Latrobe High School

The High Post

The student news site of Greater Latrobe High School

The High Post

The student news site of Greater Latrobe High School

The High Post

The Stanley Cup Craze

Junior, Corey McHenrys father John McHenry owns a traditional green Stanley thermos.
Corey McHenry
Junior, Corey McHenry’s father John McHenry owns a traditional green Stanley thermos.

People are going crazy for Stanley Cups.

In the past, Stanley was known for its durable, green, insulated food and beverage containers, which mainly appealed to men, especially military personnel, campers, and construction workers. William Stanley, Jr born in Brooklyn, New York was an American physicist obtaining various patents covering a variety of electric devices. Looking for a way to keep his coffee hot all day long, he had an idea. After much research, in 1913, he patented a durable vacuum-insulated, portable thermos design. The Stanley Bottle Company was born!

During World War II, Stanley bottles and products were used by military servicemen, primarily pilots because of their strength of steel. It was popular to have a personal variation of stew in the Stanley thermos.

In 2020, the brand has recently transformed, introducing new colors and designs that cater to a larger audience.

Every so often people are influenced into buying a new water bottle, often referred to as their “emotional support” bottle. Over the years, these bottles have ranged from Gatorade bottles to YETI to the formally most popular Hydroflask. Now the Stanley Cups have become the trend.

Stanley’s focus on their target audience of women has proven very successful. Through the help of TikTok (#WaterTok) and other social media platforms, Stanley’s have become a new social symbol. The free advertising based on this social media viral trend boosted sales from 75 million to over 750 million last year.

The hype surrounding these cups is a result of smart marketing. The fear of missing out (FOMO) is common. These cups become symbols of belonging to a current trend. Many high school students are eager to own their own Stanley Cup.

Junior, Emma Lippert, jumped on the Stanley Cup craze. Emma and her sister collectively own five Stanley Cups. Each day before Emma walks out the door for school, she thinks about the colors that she is wearing. She explained, “I try to match my Stanley so that my colors don’t clash too much.” She tends to grab a 30 oz for school so that it is easier to carry. If she has afterschool sports, she leans more towards a 40 oz. Although they spill quite easily, Emma is pleased with how well her Stanley fits in her car cupholders compared to her previous water bottles.

Emma’s collection of Stanley Cups

It’s not just about the cup, but the unique features. For instance, the Quencher H2.0 FlowState has a simple design consisting of an easy-to-hold handle and a built-in straw. The other type, the IceFlow, has a flip straw and top handle. The cost of these cups is $35-$50 depending on the color and size. With the option of 30 or 40-ounce cups, the pastel colors sky blue, lilac, dusty rose, cream, pistachio, and hot pink are very popular.

Believe it or not, when Stanley releases limited edition cups, a frenzy begins. The satisfaction of being among the select few who own a limited edition or hard-to-find color amplifies the desire to keep the trend alive.

Stanley enthusiasts have been known to camp out, waiting for their chance to grab one of these coveted cups. Target partnered with Stanley creating the exclusive colors “Target Red” and “Restful Green.” Starbucks also recently released its own pink limited-edition Stanley.

Currently, people are on the hunt to purchase the Valentine-themed Stanley’s. They are red and pink Stanley’s that feature a heart beside the logo. Target has had long lines with eager shoppers trying to get their hands on the newest edition. Resales for this special design are reaching hundreds of dollars.

Run to Target and get your Stanley before it’s too late!

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About the Contributors
Chloe Hill, Staff Writer
Chloe Hill is a junior at Greater Latrobe High School. This is her first year as a staff member for The High Post. One of her absolute favorite things in the world is music. You can typically find her with her AirPods in, listening to her favorite bands. If Chloe is not answering your texts, more than likely she is at a concert. Her dream is to travel the world to visit cool, new venues, and attend music festivals. Speaking of travel, Chloe loves to explore new places. Whether it’s a family vacation, a road trip to a concert, or a spontaneous adventure with friends, she’s always up for the adventure. So far, her favorite destination has to be the breathtaking national parks that nature has to offer. Hiking through the Smokey Mountains to take in the natural beauty was her favorite national park so far. Chloe is lucky to have so many amazing memories from her travels. Of course, Chloe wouldn’t be who she is without her friends and family. A lot of her time is spent babysitting her younger cousins and taking them on fun adventures during the summer. She enjoys being a role model that they look up to and adore. She and her friends always find fun little things to do on weekends to have fun and just live life. In school, Chloe is an involved member of Mu Alpha Theta, Link Crew, Interact Club, Key Club, and Environmental Club. She likes to keep herself busy by staying involved and participating in volunteer events. Additionally, she preserves life memories by taking pictures of anything and everything. Most of her phone storage is filled with pictures. She is always smiling, spreading laughter and happiness to others. A goal she sets for herself is to spread happiness and make sure others are happy. She also enjoys working at The Meadows Frozen Custard making orders and making people happy when she serves them. Chloe is excited to be part of the Latrobe High Post staff this year writing articles and taking pictures!
Corey McHenry, Staff Writer
Corey McHenry is a junior at Greater Latrobe Senior High School. At school, she is involved in the Key Club, Interact Club, and Environmental Club. She is also in Mu Alpha Feta and the Spanish National Honor Society. Outside of school, she was a competitive gymnast for ten years where she trained at Elegance Elite and reached level eight. One of her biggest gymnastics accomplishments is becoming a  state bar champion. A few of her other interests include skiing, shopping, and hanging out with her friends and family. She is also an employee at the Meadows in Latrobe where she loves to serve and interact with customers. A few fun facts about her are that her favorite season is fall, she loves traveling to different places, and her favorite color is pink. Corey is so excited to have the opportunity to take journalism to learn and grow more as a writer and photographer.

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    Margaret ElderJan 24, 2024 at 9:15 am

    This is awesome!

    Reply